Guide to better living
Unlock your potential Start-ups are challenging. Take stock of these facts before jumping on the entrepreneurship bandwagon. Sujaya Banerjee, CEO and Founder, Capstone People Consulting, Mumbai According to the Mastercard Index of Women Entrepreneurs, India scored an overall 41.7 points, ranking 49 among 54 economies globally with a much lower percentage of women entrepreneurs. India presents lower opportunities for women to assume leadership roles, to participate in the workforce or engage in entrepreneurial activities-a disparity that explains the low scores for business ownership by women in the country. Yet, women entrepreneurs in India are steadily finding their niche across industries such as hospitality, catering, manufacturing, consulting, BPOs and creative fields such as design and media. They are striving and dealing with challenges such as technological know-how and cultural biases to navigate the markets and create space